in10tion

Why Google Apps Offers The Ultimate Email Solution

adrian@in10tion.com.au (Adrian Pante) — Wed, 29 Aug 2018 01:51:25 GMT

Have your emails gone down recently? Are you having strange email issues that your IT guys can’t get to the bottom of? If you have answered yes to any of these questions then my first guess would be that your emails are hosted with a Cpanel and are apart of your website hosting plan. Good Guess? You see, the main reason why these email set ups have constant issues is that the Cpanel that hosts them is often sitting on a multi level shared server which could have thousands of other websites and company emails sitting on them also. Its often a disaster waiting to happen.

Ok, with emails there are a few common options that start up business’s and companies use to host their emails. But how do you decide which option is best for you? Well, hopefully i can shed some light on the situation.

At In10tion Creative Digital Agency we host our emails with Google Business Apps for a few reasons, the most prominent reason being that its the most secure service in the world, things don’t get much bigger or safer then Google. So if digital agencies across the world are using google to host their emails then you should be too. We start by setting up our clients with a Google Business Apps account, which includes email hosting, then we make sure the website sits on our In10tion server so we have instant access to it all times. If your interested in setting up your company emails using Google Apps then feel free to contact us to get a quote today.

Mobile Responsive Websites Get Greater Google Results!

adrian@in10tion.com.au (Adrian Pante) — Wed, 29 Aug 2018 01:48:17 GMT

Is your website mobile friendly? if you don’t really know, then visit this link Google Mobile Friendly and type your website into the search field.

So how were your results? hopefully you got green lights, but if you got red alerts to indicate that your website is not mobile friendly then it is probably time you get something done about it because it could be costing you vital google search engine ranking places. Google has recently moved the goal posts regarding their google ranking results, they have outlined the fact that if your website doesn’t have mobile optimisation then it will fall below other websites that do.

Not only does it encourage greater google rankings, but mobile optimisation also allows the end user to have a better mobile experience whilst they browse your website on either their mobile phones or tables. As a client of In10tion Creative Digital Agency, your website will not only get a mobile responsive version for the vertical mobile displays, but we will also build and create unique horizontal versions just incase the end user flips the device around when browsing your website.

Mobile optimisation is something that In10tion Creative Digital Agency insists our clients invest in, so feel free to contact us to get a quote so you can start encouraging better end user experiences and greater google search engine results.

Can Your Company Take Advantage Of Stripe?

adrian@in10tion.com.au (Adrian Pante) — Wed, 29 Aug 2018 01:46:12 GMT

It’s the start of a new year, you have probably enjoyed a few weeks off and your looking forward to getting stuck into the next 12 months of your professional life. If your a business owner, maybe it’s time you take flight, and soar way up high above the clouds, then look down on your operations before you jump straight back into the daily grind.

I do this every year in January, normally while people are away on holidays so I can come into the office where it’s extremely quiet and focus on ways to make my company more efficient. On the rare occasion where I figure things out and implement something extremely successful, I like to share it with my clients so they might be able to relate it to their business.

The big one for our company this year is forming a solid reoccurring revenue stream by offering services on a monthly billing cycle. Not only does this build a very good foundation for your cash flow through out the year, but it also provides the client or customer the maximum amount of value for the service they are buying. If you have a service type business that offers support and maintenance for a particular product then this type of set up is essential for you. More often then not, you end up resenting your client if you don’t have a reoccurring maitenance plan in place, it seams ridiculous to charge people for a 10 min job all the time so I’m guessing you just let them all ride? Its just not sustainable.

We were able to implement a payment gateway using Stripe, you can see it in action by visiting https://www.in10tion.com.au/web-care-plans/ or https://www.in10tion.com.au/hosting/ . We built it into a wordpress back end which allows our clients to purchase their products on a monthly reoccurring billing cycle. It provides all my clients with their own personal login to our In10tion website where they can access their details, upgrade or downgrade their monthly packages and even communicate directly with us via online chat.

If you think this is something that you company might like to implement, then feel free to make contact with us by sending us an enquiry . We can explain how we can visually represent your monthly packages on your website, and then explain how your customers would purchase them via the Stripe payment gateway.

Why a Web Care Plan is Key to a Successful Website

adrian@in10tion.com.au (Adrian Pante) — Wed, 29 Aug 2018 01:43:08 GMT

Why Website Maintenance is Key to a Successful Website

Just like any software, websites require maintenance to keeping the site working properly. Avoiding website maintenance is like not having regular oil changes on your vehicle. You wouldn’t drive your car very long if you didn’t look after its maintenance, would you? Well, the same process is true for your website. Your website should always be live, ready for customers and presenting your business at its finest.

Websites Are Not a “Set and Forget”

If you don’t have website maintenance carried out monthly, you may actually be throwing money out the window. When visitors go to a website and find things wrong with it, they often don’t stick around. Many website owners never check their website to see how it’s functioning. Missed website issues or downtime can lose you potential customers.

The Benefits of Maintenance

Many people don’t realize the benefits of site maintenance:

The website performance, it’s load time, downtime and uptime, is all dependent on the WordPress software and plugin functioning as they should ( and on the recent version).

The website growth, it’s fresh content, analytics monitoring and design changes, is all dependent on you having someone making sure all updates to the website are done in a smooth and error-free fashion.

Maintenance Workflow

At [Website Company] we take great care to first backup the website, and check the website after our updates for any issues. Our software keeps a record of plugins we update so if there is ever an issue we see what plugin version was changed and revert back. Also included in our monthly maintenance report are the performance and security scans. If in the event we ever catch a plugin issue, it becomes a support ticket and we address it before you ever know there’s a problem.

Dangers of Do It Yourself Maintenance

Maintaining your site yourself could cost you more than you may think. If you just update from your WordPress admin, you wouldn’t have a record of what was done. If an update to a plugin created an issue a couple weeks later, it would be difficult to know what changed and how you should revert back without restoring a very old backup (and possibly losing content changes, sales orders, contact entries, you name it).

It Costs More to Fix Than to Maintain

Inexperience and neglect can damage the look and functionality of your website. When that happens, you have a choice to make. One, you try and fix it yourself, in which case you may do further damage. Or two, you can then pay the (sometimes hefty) price for someone experienced to fix it. Just like your car, it costs more to fix it than it does to maintain it properly. Regular oil changes help keep your car running properly, regular site maintenance helps keeps your web site running properly.

Call in a Professional

Why not deal with what you know best and let us deal with what we know best? Would you try to fight that court battle without a lawyer? Then why try to maintain your own website if you’re not a web professional? By securing an experienced web professional to update and maintain your site properly you are actually saving potential lost sales and visitors.

If you’re interested in securing a maintenance contract for your web site, contact us to learn how we can keep your site in proper working order.